Web Content

SEO-optimized, user-friendly content created with design flow in mind.

Kokosing Solar.

Kokosing Solar (previously Third Sun Solar), one of Ohio’s top solar installers, needed a new website to show off their expertise, high standards of quality, and passion for clean energy. The site had plenty of content to work with. The challenge? Improving usability, flow, and SEO—all while balancing Kokosing’s friendly, approachable vibe with straightforward, facts-driven copy.

Rochester City Soccer League.

The Rochester City League encompasses all of the things I love about Rochester—a commitment to community, endless drive, and lots of people with downright good character. They wanted an informative, easy-to-use website that shows off all of the RSCL’s work—on and off the field.

Seneca Park Zoo.

This website was nominated for a 2023 American Ad Award from the AAF of Rochester.

After six years without a redesign, the Seneca Park Zoo needed a website as captivating, exciting, and informative as a day at the Zoo. I was tasked with creating content that improved accessibility, educated users about the Zoo’s commitment to conservation, and encouraged donations—all while including a healthy dose of animal puns.